Why You Need to Localize and Translate Your Website in Multiple Languages In today’s interconnected world, the internet has eliminated many geographical barriers. However, one key barrier still remains— language . If your website only speaks one language, you're potentially alienating a huge segment of the global market. Localization and translation aren’t just nice-to-haves; they’re business necessities. Here's why: 1. Reach a Global Audience Over 70% of internet users are non-English speakers. By translating your website, you tap into new markets—Asia, South America, Europe, and Africa—each with vast and diverse consumer bases. A multilingual site allows you to communicate directly with your target audience in their native language, making your brand more accessible. 2. Boost SEO Performance Internationally Localized websites perform better in local search engines. Search engines like Google prioritize content in the user’s native language. Translation enables you to: Rank ...